Strategic Partnerships
Katherine has built strategic partnerships that drive work forward, including research collaborations with hospitals, brand partnerships for the 'Shop to Support' initiative, and give-back opportunities with companies. She has extensive experience working closely with prominent industry-leading brands including Poppi, Casamigos, Love Shack Fancy, Essie, Baked by Melissa, Little Words Project, Vivrelle, Vacation, WeWoreWhat & WeGaveWhat, and many others.
Little Words Project
Gray for Glioblastoma partnered with Little Words Project through their impact program to create a bracelet that gives back. Every purchase of a gray for glio bracelet donates 30% back to us! We chose to include amethyst crystals because it is believed by some to have a variety of healing properties including helping reduce stress, anxiety, and promoting a sense of inner peace. Amethyst crystals are also commonly used to help with grief and emotional healing. It is believed that the crystal's energy can help soothe and calm emotions, reducing feelings of sadness and grief. The gray for glio giveback bracelet generated over 300 sales and was named a top selling bracelet by Little Words Project.
Little Words Project
Vivrelle
Gray for Glioblastoma worked with Vivrelle on a membership partnership. For the month of July, 50% of all new membership costs would be donated to Gray for Glioblastoma. To launch this partnership, Vivrelle put together a designer bag giveaway with a donation attached. Additionally, Gray for Glioblastoma worked with Vivrelle for an event at the NYC Showroom location.
Vivrelle Partnership
Klein Designs
Gray for Glioblastoma works with Klein Designs to create custom merchandise sold on grayforglioblastoma.com that gives back 30% per item. Klein Designs also offers embroidery services for Gray for Glioblastoma events and custom embroidered items for specific events/initiatives.
Klein Designs Partnership
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